The Genuine Reality of Blogger Burnout

The Genuine Reality of Blogger Burnout

Well, things are getting interesting, and I haven’t even really started yet. I originally planned to write about an important TED talk, but honestly, I just wasn’t in the mood for it today. It’s tough to dive into a topic when you’re not feeling inspired. Instead, I feel like I need to share what’s been happening in my life over the past three weeks.

It’s 5:11 p.m. right now, and I aimed to be home by 3:00 p.m. to get this post up, but that didn’t work out. I have to pause writing to post on Instagram, because in the blogging world, not having an Instagram post up by 2 p.m. feels like a missed opportunity. By 5 p.m., you realistically need two posts up. On top of that, I’ve got to feed the dogs, prepare for a 6 p.m. call, and maybe even grab some food. Realistically, I’ll get back to writing around 7 p.m., and it will probably take me two hours. Hopefully, the post will go live around 9 p.m., which is way too late to post on Instagram. So, I’ll plan to post on Instagram tomorrow instead, meaning only three posts this week. That makes me feel like I’ve failed a bit.

This is just a glimpse into my chaotic thought process. Now, I’ve got to pause to tackle all these tasks.

Update: After dinner, posting on Instagram, having a call, catching up on emails, getting sidetracked, and feeding the dogs, I’m back. It’s now 11:04 p.m., so really, this will have to wait until tomorrow.

Honestly, this chaos has been my theme for the past couple of weeks. Have you noticed I’m not posting daily? I hope not. I keep reminding myself that getting three posts up in a week is fine. Sometimes I only manage two, and it drives me nuts. I know deep down it’s okay because I’m trying to produce quality content despite the inconsistency. But then, there’s that Jewish guilt I can’t shake off.

I feel guilty because I constantly think I’m not doing enough, even though I’m probably doing too much for me. Everyone’s busy, and many are even busier than I am. My struggle is comparing what I do with what others do and how they seem less stressed. These people are attending business meetings, working out, doing blog shoots, producing amazing content, acing Instagram, making dinner for four, and chilling with Netflix by 8:30 p.m.

Meanwhile, I can barely find time to brush my hair. Besides running Fashionlush, I have two huge projects on my plate and decided to start vlogging, which is a bigger task than expected.

Some might say, “This isn’t hard,” but everyone needs to recognize their limits and be okay with them. The comparison game is dangerous. This is a reminder that feeling overwhelmed reduces productivity, and you can’t compare your beginning to someone else’s finish line.

Also, don’t underestimate how empowering it can be to say no.

I see this as venting rather than complaining, or maybe just catching up with you all. Blogging like this feels good and therapeutic. It’s a way to check in and share what’s happening behind the scenes.

Life isn’t always smooth, but I’m grateful to have you with me on this journey!

x, Erica

P.S. Yes, we did do a photoshoot at a Mexican restaurant—I always need a burrito.